Petrol

Petrol

My business idea will be called Petrol, which is also known as Gasoline. This will be similar to Postmates and Uber, but for your vehicle. Petrol will be an app that you can download in your phone and this provides gasoline service on the go. To sign up for the service you will fill out personal information in the app, gas station preference, gad quality preference and bank account information for direct payments. Where ever you are, being that at work, restaurant, home, or anywhere else your vehicle may be parked you can open the app, request the service and based on your location finder the nearest Petrol employee will bring you gasoline. the delivery people will be average drivers who will be employed by Petrol, just like Uber drivers. they will carry 5-gallon tanks with them for this service. Gasoline will be purchased from preferred station and deliver. each employee will be given a Petrol account card that will be used for the purchase. as the purchase is made, consumer will get a receipt in their phone notifying the gas has been purchased and it’s on its way. You must be available to accept the service. As soon as the purchase is made a receipt of notification will be sent to your phone. This service will be provided all over the State. Everyone with a Driver License will be able to benefit from this service. The goal is to save time and provide convenience to the consumer. You don’t have to make trips to the gas stations late hours, during work hours, no need to get your hand dirty, and will never be out of Gas.

Abstract must be included

MODULE 2: SUP #2

• Identify the key resources and capabilities your venture would need to acquire

and exploit to be successful

• Identify at least one resource or capability your venture would develop/acquire

that meets the four tests discussed on page 76 (see attached) of the textbook

• Identify the main “primary” activities and the main “support” activities your

venture’s Value Chain would need to perform in order to deliver value to

customers

• Your business-level strategy: Pick one of the 5 generic competitive strategies from

Chap. 5 (see attached)  to describe it, and supplement the chosen generic competitive strategy

with any relevant additional strategic choice from Chap. 6. (See attached) When describing your

competitive strategy, articulate clearly how it is different/novel from what the

competition currently does. Then justify your choices based on a SWOT analysis

of your venture (i.e. you are NOT doing a generic SWOT analysis. You are using

elements of the SWOT analysis to justify your chosen strategy: SWOT and

strategy must be clearly linked in your answer)