personal development
The use of technology would help Oriental Mart supermarkets define their price zones and automatically compare them with key competitors operating in the same business as beauty and cosmetics products (Meredith & Shafer, 2019). The supermarket would be able to monitor and evaluate promotions of its products generating awareness to help them negotiate leverage with the manufacturers and suppliers of the beauty products. Digitization of financial services and back-offline operations would be of a great opportunity to the supermarkets. Digitization of the supermarket’s payroll processing platforms would enhance their improvements and productivity. This process would allow the supermarket to reduce their need for more employees, thus enhancing their time management.
Speed in innovativeness and quick methods of making decisions is key when implementing new market initiatives. The two approaches would help the supermarket deliver tangible outcomes, good customer validation, and better capacity building, enabling them to reduce the time spent to market their products. Innovativeness is key as it allows businesses to develop initiatives of high priority by introducing digital solutions when developing new products in their line of business (Ciriello, Richter & Schwabe, 2018). The supermarket should seek ways of grouping cosmetics products in specific counters and shelves to make it easy for the shoppers and customers to get the products while in the supermarket. For example, cosmetics could be paired or placed together with over-the-counter pharmaceuticals and medicines or other beauty products such as shampoos or lotions. The supermarket would need to pair certain categories of commodities or products based on the market basket analysis for affinity procurements or purchases.
