Facebook Ads Assignment
Facebook Ads Assignment
⦁ You will need a Facebook account to do this assignment and you will have to do it on desktop
⦁ Create five (5) single image Facebook ads
⦁ Each ad should have a different image related to your business
⦁ Ad text should be different for each version
Ads must meet Facebook advertising guidelines
⦁ You can use Canva or another program to enhance your images
⦁ Looking for inspiration? ⦁ Click here to search the Facebook ad database
⦁ https://www.facebook.com/ads/creativehub is where you will go to create your ads
⦁ Facebook has free stock photos for you to use
⦁ Ads should have a strong call to action in them
⦁ Ask yourself – would I click on or share this ad?
⦁ Upload a PPT or Google Slide presentation to Canvas with your five final ads
⦁ Make sure your name is on the doc (please make ads big enough for me to see)
⦁ Provide your target demo for these ads
⦁ Explore targeting options in FB and add an additional 3-5 targeting criteria and explain why you are using these targets
⦁ Use the Mobile News Feed preview as your final ad version
What you will be graded on-
⦁ One ad per slide so I can properly see each individual ad
⦁ Selection of image for each ad
⦁ Strength of call to action text
⦁ General look of ad and branding of ad tied to your chosen business
⦁ Targeting and why you used those targets
